Methods in Behavioral Research 14th Edition PDF by Paul Cozby - ISBN13: 9781260205589 
 
About This eBook : 
 
Methods in Behavioral Research guides students toward success by helping them study smarter and more efficiently. Supported by SmartBook®, McGraw-Hill Education’s adaptive and personalized reading experience, Cozby and Bates provide helpful pedagogy, rich examples, and clear voice in their approach to methodological decision making.
 
Table of Content : 
 
Contents
Preface 
About the Authors 
1 SCIENTIFIC UNDERSTANDING OF BEHAVIOR 
2 WHERE TO START
3 ETHICS IN BEHAVIORAL RESEARCH
4 FUNDAMENTAL RESEARCH ISSUES 
5 MEASUREMENT CONCEPTS 
6 OBSERVATIONAL METHODS 
7 ASKING PEOPLE ABOUT THEMSELVES: SURVEY RESEARCH 
8 EXPERIMENTAL DESIGN 
9 CONDUCTING EXPERIMENTS 
10 COMPLEX EXPERIMENTAL DESIGNS 
11 SINGLE-CASE, QUASI-EXPERIMENTAL, AND DEVELOPMENTAL RESEARCH 
12 UNDERSTANDING RESEARCH RESULTS: DESCRIPTION AND CORRELATION 
13 UNDERSTANDING RESEARCH RESULTS: STATISTICAL INFERENCE 
14 GENERALIZATION 
APPENDIX A: REPORTING RESEARCH 
APPENDIX B: ETHICAL PRINCIPLES OF PSYCHOLOGISTS
APPENDIX C: STATISTICAL TESTS 
Index