Essentials of Strategic Management: The Quest for Competitive Advantage (7th Edition)
 
ISBN: 9781260261547
 
Description :
 
Essentials of Strategic Management (7th Edition) by Gamble, Peteraf, and Thompson offers concise, direct discussions and timely examples designed to engage students in the core principles of strategic management. Featuring 10 comprehensive chapters and 12 diverse case studies, the text provides a balanced view of academic thought and real-world business practice. The content focuses on key strategic management concepts such as competitive advantage, business models, international markets, and corporate social responsibility.
For instructors looking to expand learning with real-world applications, the book is compatible with two popular online simulations: The Business Strategy Game (BSG) and GLO-BUS, which provide hands-on competitive strategy experience.
 
Table of Contents:
 
Part 1: Concepts and Techniques for Crafting and Executing Strategy
Section A: Introduction and Overview
 
1. Strategy, Business Models, and Competitive Advantage
2. Strategy Formulation, Execution, and Governance
 
Section B: Core Concepts and Analytical Tools
 
3. Evaluating a Company’s External Environment 
4. Evaluating a Company’s Resources, Capabilities, and Competitiveness
 
Section C: Crafting a Strategy :
 
5. The Five Generic Competitive Strategies 
6. Strengthening a Company’s Competitive Position: Strategic Moves, Timing, and Scope of Operations 
7. Strategies for Competing in International Markets 
8. Corporate Strategy: Diversification and the Multi-business Company 
9. Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy
 
Section D: Executing the Strategy :
 
10. Superior Strategy – Another Path to Competitive Advantage
 
Appendix:
 
Key Financial Ratios: How to Calculate Them and What They Mean
 
Part 2: Cases in Crafting and Executing Strategy
 
Case 1: Fixer Upper
Case 2: Lola’s Market
Case 3: Under Armour
Case 4: iRobot
Case 5: Twitter
Case 6: Netflix
Case 7: Mattel Incorporated
Case 8: Tesla
Case 9: The Walt Disney Company
Case 10: Robin Hood
Case 11: Starbucks
Case 12: Profiting from Pain