An Introduction to Management Science: Quantitative Approaches to Decision Making (15th Edition)
 
ISBN: 9781337406529
 
Description :
 
An Introduction to Management Science: Quantitative Approaches to Decision Making (15th Edition) offers a robust conceptual understanding of management science's role in the decision-making process. The textbook integrates the latest tools and features of Microsoft Office Excel 2016, ensuring that students are well-prepared to apply quantitative techniques in real-world settings.
 
The book employs a problem-scenario approach, introducing each quantitative technique within an application context, making it easier for students to grasp complex concepts.
 
The 15th edition includes updated data sets, applications, and screen visuals that reflect the latest version of Excel 2016. Additionally, it provides access to online resources like LINGO software and Excel add-ins, further enhancing the learning experience.
 
Table of Contents:
 
Introduction
An Introduction to Linear Programming
Linear Programming: Sensitivity Analysis and Interpretation of Solution
Linear Programming Applications in Marketing, Finance, and Operations Management
Advanced Linear Programming Applications
Distribution and Network Models
Integer Linear Programming
Nonlinear Optimization Models
Project Scheduling: PERT/CPM
Inventory Models
Waiting Line Models
Simulation
Decision Analysis
Multicriteria Decisions
Time Series Analysis and Forecasting
Markov Processes
 
Appendices:
 
Appendix A: Building Spreadsheet Models
Appendix B: Areas for the Standard Normal Distribution
Appendix C: Values of e-λ
Appendix D: References and Bibliography